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Privacy Policy

Last Updated: September 29, 2024

This Privacy Policy sets forth the principles governing the collection, use, disclosure, retention, and protection of Personal Information ("PI") as processed by FireBeats Inc. ("FireBeats," "we," "us," "our") within the scope of our mobile application (the "App") designed for health risk mitigation in firefighters. By utilizing our Services, you consent to this Privacy Policy, which is subject to continuous review to ensure compliance with applicable regulations and standards, including but not limited to the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and the Health Insurance Portability and Accountability Act (HIPAA).


1. Information We Collect

1.1 Personal Information

  • Contact Information: Identifiable information such as first name, last name, email, and address.
  • Demographic Data: Age, gender, weight, and height.
  • Health-Related Information: Physiological data derived from wearable devices, including but not limited to heart rate, activity levels, and sleep data, all of which may be classified as health data under relevant laws.

1.2 Non-Personal Information

  • Device Information: Technical data regarding the user’s device, operating system, and browser information.
  • Usage Data: Information such as app interactions, access times, and browsing patterns, which is aggregated and anonymized to remove identifiable attributes.

2. Legal Basis for Processing

  • Performance of a Contract: To provide our health monitoring and notification services.
  • Legitimate Interests: To improve, optimize, and personalize our services.
  • Consent: Explicit consent is required for processing sensitive personal data such as health-related information.
  • Compliance with Legal Obligations: To comply with relevant statutory or regulatory requirements.

3. Purpose of Processing

  • Health Risk Detection: Our machine learning algorithms analyze heart rate, activity levels, and sleep patterns to detect early signs of cardiovascular diseases such as arrhythmia or hypertension.
  • Caloric Analysis: Data from the camera is used to calculate caloric intake based on images of food items.
  • Service Enhancement: Non-personal usage data is analyzed to improve functionality, identify technical issues, and optimize user experience.

4. Data Sharing and Disclosure

4.1 Third-Party Service Providers:

We may engage trusted service providers to process data on our behalf. These entities are contractually bound to implement stringent data security measures consistent with the requirements of GDPR Article 28 and HIPAA-compliant data security standards.

4.2 Legal and Regulatory Compliance:

We may disclose your Personal Information to governmental authorities, courts, or regulatory bodies when required to do so by law.

5. Data Security

We utilize robust technical and organizational safeguards in accordance with ISO/IEC 27001 standards and the NIST Cybersecurity Framework to prevent unauthorized access, alteration, or disclosure of Personal Information.

6. Data Retention and Deletion

We retain Personal Information for as long as necessary to fulfill the purposes for which it was collected, subject to legal and regulatory retention requirements.

7. User Rights and Choices

  • Access and Portability: You have the right to request access to the data we process and receive it in a structured, machine-readable format.
  • Rectification: You may request the correction or amendment of inaccurate or incomplete data.
  • Erasure (Right to be Forgotten): You may request the deletion of your data, except where retention is required by law or for legitimate business interests.
  • Data Processing Restriction and Objection: You may restrict the processing of your data or object to certain types of processing.
  • Withdrawal of Consent: You may withdraw consent at any time without affecting the lawfulness of prior data processing.

8. Children's Privacy

Our Services are not directed towards individuals under the age of 18, and we do not knowingly process the data of minors without verified parental consent.

9. Changes to This Privacy Policy

We reserve the right to modify this Privacy Policy to reflect changes in legal requirements or our data handling practices. Material changes will be communicated to users via the app or other appropriate means.

Contact Information

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at firebeatsapp@gmail.com.